A podcast broaching the subject of value with artists.

Time To Do It Herself: Viviana Langhoff of Adornment + Theory

Time To Do It Herself: Viviana Langhoff of Adornment + Theory

In the 38th episode of Perceived Value host Sarah Rachel Brown visits the midwest for the annual SNAG conference taking place in downtown Chicago. During her stay, Sarah travels to Chicago’s historic Logan Square neighborhood for a very special Perceived Value event at Adornment + Theory, a curated, art jewelry and design studio. In a coming episodes of the podcast, the recordings made during this event will be shared but first, it’s important to give insight to the woman whose vision and generosity made this event happen.

Viviana Langhoff is the owner and principal designer of Adornment + Theory and an artist filled with passion for what she does. Sarah and Viviana recorded this interview right in the heart of her beautiful space during regular Saturday business hours. The two women sat down to discuss tips on tackling debt, the ins and outs of opening your own brick and mortar, and the importance of realizing when it’s time to step out on your own.

THANK YOU Viviana and the rest of the Adornment + Theory team for your hospitality and making this episode possible.


Viviana Langhoff’s work is centered on the idea of heirloom. “History, family, and storytelling are all often focused around objects; I’ve always wanted to design, craft, and make that heritage beautiful.”

Viviana established her point of view in the realm of fine jewelry after studying conceptual design at the School of the Art Institute. She continued her education in metalsmithing at Columbia College while simultaneously working under both fine jewelers and contemporary art jewelry makers. She’s now been working in design under her own name for over 10 years, creating custom fine jewelry, interiors, and decorative objects.

Viviana is known for her intricate metalwork, modern bridal styles, and one-of-a-kind pieces featuring unexpected hues, antique stones, and historical reference. Borrowing from the worlds of fine art, cultural adornment, and design, her custom work appeals to the expressiveand open-minded individual— those who value individuality, creative collaboration, and are unafraid to stand out.

Viviana’s pieces can be found along 30 other artists’ work at her jewelry store, Adornment +Theory, in the Chicago neighborhood of Logan Square. When not working with custom clients and jewelry, Viviana can be found hosting gatherings, gardening, traveling, and spending time with her husband and two chubby pups.


Moorish Architecture. La Belle Epoque. Morocco. Deco. Indian Metal Work.Art Nouveau. Ikebana Floral Design. Oral Histories.


Kehinde Wiley. Zaha Hadid. Hafiz. Marilyn Minter. Gaudi. Nick Cave. Pipilotti Rist. Fearless Women.


My website: https://www.vivianalanghoff.com/

Studio Site: www.adornmentandtheory.com

Instagram: @adornmentandtheory

2 Years In The Making: A Message From Your Host

2 Years In The Making: A Message From Your Host

BONUS EPISODE 03: Liz Kantner

BONUS EPISODE 03: Liz Kantner